Leeds is a city of opportunities, a perfect arena for starting and growing entrepreneurial ventures. With strong support for innovation, startups, and business incubators, Leeds has seen many companies thrive. One such success story is “Panintelligence,” a software development company led by the talented Zandra Moore. She has shattered stereotypes about women’s roles in society. Zandra’s connection to information technology began early, as her mother was a pioneer in the field, passing on this interest to her daughter. Learn more about Zandra’s inspiring journey below. Next on leeds1.one.
Early Career and Interests of Zandra Moore
From a young age, Zandra Moore was fascinated by computer technology, which shaped her career path. She chose the IT sector and began her professional journey in software sales, eventually rising to the position of sales manager.
One of her early roles was with “Simply Personnel,” a company providing comprehensive software for HR, health and safety, and expert consultancy services. After achieving considerable success, Zandra took a pause to focus on family life. Motherhood inspired her to reassess her priorities and consider self-employment. This led her to establish a small sales consulting company, where she met her future business partner, Ken Miller.

Founding “Panintelligence”
Together, Zandra Moore and Ken Miller founded “Panintelligence.” Their product was an embedded analytics platform that made it easier for businesses to access their data. In the beginning, the entrepreneurs worked tirelessly, often in shared office spaces, to establish their operations.
“Panintelligence” developed a “three-in-one” solution, integrating business analytics, quick and easy reporting, and predictive analytics on user-friendly dashboards. The software offered seamless analytics that was simple for clients to understand. Unlike competitors, “Panintelligence” delivered return-on-investment reports within days, setting a new standard for efficiency.
Zandra attributes her ability to overcome challenges to her strong communication skills. She emphasizes the importance of admitting imperfections, fostering a positive business image, and seeking support when needed. Collaboration and open discussions, she believes, are key to solving problems effectively.

Notable Achievements of Zandra Moore
Zandra Moore has over 25 years of experience in information technology. She was recognized as one of the 50 most ambitious business leaders of 2020 by Lloyds Development Capital and was a finalist in the “Innovation” category of the IoD Director of the Year 2020 awards.
In addition, Zandra founded “Lean In Leeds,” an organization empowering women to achieve their ambitions and promote gender equality. With over 900 members, the network provides mentorship to more than 300 individuals. In 2020, Zandra was named Mentor of the Year at the Northern Power Women Awards.
Zandra also served as a judge at the “EY Entrepreneur Of The Year” awards in 2021, where she explored how entrepreneurs leverage modern technologies for growth. She evaluated their approaches to scaling businesses, fostering high-performing teams, and promoting diversity and culture within their organizations.
Zandra Moore is undeniably a powerhouse in the business world. Despite her success, she remains deeply compassionate, dedicated to helping others, mentoring, and fostering social connections. Her leadership style is nurturing yet driven, emphasizing communication and collaboration. With her expertise in guiding teams, building projects from scratch, and achieving success, Zandra continues to inspire those around her.
Ambition, intelligence, attentiveness to others, optimism, and confidence have kept Zandra Moore at the forefront of her industry. Her remarkable achievements make her a role model for aspiring entrepreneurs and a testament to the power of determination and innovation.
